In a previous post I outlined why everyone needs to nail their elevator pitch. In this post I’ll continue where I left off: how to connect the different parts of your personal story so it feels cohesive.Read More
It's tempting to think that updating our website, writing a blog, or spending time on social media are the best ways to market yourself and get new clients, but that's not true.
They're ONE part of a bigger pie, and great for establishing Know, Like, and Trust, but NOT great for getting clients.
Watch this short video to find out what is. Hint: It's about getting OFFLINE. Hallelujah!
You may think brand building is the domain of the uber creative in the gold-walled office in NYC, but the reality is you don’t need to wear snakeskin skinny jeans at church to stand out. Here are three basic steps to start you on the path to creating an unmistakable company signature.Read More
Did you know you have 3-5 seconds before a visitor to your website decides to go deeper or click away? Communicate a clear message immediately so they buy.Read More